Insights
Knowledge is Power
Check out our collection of industry insights on a wide variety of topics in the CX world. Sort by category to find the resources you're looking for quicker.
Insights Categories:
CX Strategy
|How Bad Can a Bad Customer Experience Set You Back?
You obviously know that providing a great experience is becoming the market battle as we move into the future. It can be ...
Enterprise CX
|What’s the Difference Between CEM and CRM, and How Can They Work Together For My Business?
Customer experience management (CEM) and customer relationship management (CRM) are not one in the same. While both concepts are crucial elements of ...
CX Strategy
|Examining Customer Service in Government: Citizen Expectations and the Path Forward
What does the local DMV have in common with, let’s say, Apple? Well, they both probably have a lot of the same ...
CX Strategy
|How to Keep Your Treadmill from Becoming A Coat Rack
Have you ever made that big investment for a systems solution to only realize later that it doesn't fix your problem? Many ...
Enterprise CX
|On Tour With Einstein and the Salesforce Crew
PTP was on hand with Salesforce, Einstein, and other mascots with large heads to explore customer service, patient experience, and omnichannel explosions. ...
CX Culture, Enterprise CX
|How to Enchant Customers & Employees…according to Guy Kawasaki
Increasingly, the experience is the product. The experience a customer has when they unwrap their purchase or get to personalize the music ...
Enterprise CX
|How to Implement a Customer-Driven Service Experience Across Your Organization, With Tiffani Bova
We are excited for Tiffani Bova to present at PTP’s user group later this month. She’ll discuss how service differentiation can fuel ...
CX Strategy
|Voice for Value, Not for Cost: 5 Ways to Leverage Voice in the Digital Age
Traditionally, the voice channel is viewed by organizations as a higher cost channel, and recently, digital channels are viewed by customers as ...
CX Strategy, Enterprise CX
|How has digital changed the way people do business & businesses sell?
Sixteen years ago, only 6.7% of the global population had internet access. Today, 3 billion people and 40% of the global population ...
7 Innovative Ways to
Improve Customer Service
If you're looking for the best solutions to improve your customer experience and win more happy customers, fill out the form below to download our eBook.