Increasingly, the experience is the product. The experience a customer has when they unwrap their purchase or get to personalize the music on hold or chuckle at the sheer number of dog puns in a piece of marketing (BarkBox: You lucky dog! We paw-pick the best toys for your pawchus.) is how you reach customers’ […]
How to Enchant Customers & Employees…according to Guy Kawasaki Read More »
We are excited for Tiffani Bova to present at PTP’s user group later this month. She’ll discuss how service differentiation can fuel growth at a time when customer experience is becoming the new competitive battleground.
Traditionally, the voice channel is viewed by organizations as a higher cost channel, and recently, digital channels are viewed by customers as lower effort channels. Therefore, the accelerating trend over the last decade has been for organizations to move their focus from the voice channel, live agent interactions, to digital channels, or automated interactions. Compound
Voice for Value, Not for Cost: 5 Ways to Leverage Voice in the Digital Age Read More »
Sixteen years ago, only 6.7% of the global population had internet access. Today, 3 billion people and 40% of the global population can log on and connect. ¹ And by 2020, that number is projected to double. With digital growth accelerating, it acts as a disruptor to every organization in every industry. It also fuels what
How has digital changed the way people do business & businesses sell? Read More »
At 32 years old, I’m considered a Millennial. A recent high school graduate is also considered a Millennial. I like to think that I have different belief systems, tastes, and a pre-frontal cortex that’s slightly more developed than an 18-year-old. Don’t get me wrong – there are many benefits to being 18, with newfound freedom